How to Choose a Web Designer: Questions Before You Pay

Before you hand over your site to a designer, run a quick self‑check to spot the most common blind spots.

Doing this yourself saves you from costly revisions later and gives you a solid brief to share.

• Clarify the goal of each page. Write a one‑sentence purpose for the home page, services page, and contact page that tells you what action you want a visitor to take—whether it’s booking an appointment, making a purchase, or simply calling. Clear goals let you rank features, set realistic expectations, and evaluate whether a designer’s proposal actually meets your needs.
• Verify mobile friendliness and local SEO basics. Open the site on a smartphone, tap every link, and note any slow loads or layout breaks. Ensure your business name, address, phone number, and hours appear prominently, and that schema markup for a local service is present in the page source. These elements are essential for both user experience and local search performance.
• Outline the expected design process. Sketch a rough wireframe or use a free mockup tool, then list the stages you anticipate: discovery, concept mockups, revision cycles, performance testing, and final launch. Knowing the workflow lets you ask precise questions about timelines, revision limits, and ongoing support before any money changes hands.

Read the full guide: How to Choose a Web Designer: Questions Before You Pay